Champion Accidentally Hit the Fashion Jackpot

On a recent Tuesday at the newly opened Champion store in Philadelphia’s Center City, the brand’s oversize red, white and blue “C” is everywhere: across the chest of thick cotton sweatshirts, down the sides of track pants and on the front of baseball caps. A couple of 20-somethings sift the clothing racks during the lunch hour. They drift through the aisles like wandering billboards.

Source:
https://www.bloomberg.com/news/features/2019-04-16/champion-sports-shoes-hoodies-and-brand-make-unlikely-comeback?utm_source=twitter&utm_content=business&utm_medium=social&utm_campaign=socialflow-organic&cmpid=socialflow-twitter-business&fbclid=IwAR3YfwQLx6NxfMKwAYL3kYcLSQ7Xgz8pSWQLmrkDGmdL-8zJMdJEbf0SrMw

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