Beyond Meat Fever Turns the Tiny Pea Into America’s Hot New Crop

There is, it would seem, nothing but bleak news in U.S. farm country. Soybean prices are down. Corn is also still way below its highs, as is wheat. Then there’s the trade war with China, which has cost farmers access to one of their biggest markets, and the non-stop spring rains, which inundated fields.

But there is one bright spot: the pea. Long an afterthought for most farmers — largely just something planted to help with crop rotations — the tiny legume has suddenly gotten pulled into the alt-protein craze fueled by the likes of Beyond Meat Inc. and the Impossible Burger.

Source: https://www.bloomberg.com/news/articles/2019-07-03/beyond-meat-fever-turns-the-tiny-pea-into-america-s-hot-new-crop?utm_campaign=socialflow-organic&utm_source=twitter&utm_medium=social&cmpid=socialflow-twitter-business&utm_content=business